nobb

Lifestyle App

Project Planning
KICK-OFF
Key-Users Analysis
Expert Analysis
Wireframe Structure
Visual Development
LAUNCH

nobb is a reward-based lifestyle app that encourages users to adopt better behaviors through mixed media, gamification, and positive visuals.  

We began by conducting a crucial user analysis and collecting as much data as possible. Fitness influencers and motivational speakers as content creators for the app, as well as the general user who benefits from the positive change that the material delivers, were the key users.

The goal was to create an app with an easy-to-navigate and ever-encouraging flow so that users could incorporate the app's content into their daily routine. We met with industry experts to discuss various aspects of creating motivational material.

As a result, we developed an exciting software that keeps users active and uses gamification to keep them interested and motivated to complete the program's mental and physical tasks.

My Contribution:
Lead Art Director | Brand Design | Product Design
Check out the project