Careanesth

Recruitment in the Healthcare Sector

Project Planning
KICK-OFF
Business Analysis
Audience Analysis
Brand Positioning
Visual Development
LAUNCH

The Mission

I had the opportunity to create a new brand image that would attract top talent and set the agency apart from their competitors in a crowded and competitive market. 

The Process

I started by doing thorough research to learn about the market and discovered that most of the competition relied heavily on generic stock imagery to promote their services. With this information in mind, I created a branding strategy that emphasized the unique advantages of working with Careanesth, such as their personalized approach to matching jobs, and that set them apart visually from the competition.

The Impact

Careanesth’s unique, new design helped them stand out from other agencies in their field and attract the attention of their desired audience. As a result, they have become one of the most popular recruitment agencies in the healthcare sector in Switzerland.

My Contribution:
Art Direction | Brand Design | Motion Graphics | Web & Print Design
Check out the project